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8 min read

iOS 26 and Tracking Parameters: What Performance Marketers Need to Know
Oct 7, 2025 by Scott Desgrosseilliers
4 min read

Meta is pushing Advantage+ campaigns relentlessly.
Jun 10, 2025 by Scott Desgrosseilliers
13 min read

Calculate Your TRUE New Customer Acquisition Cost (NCAC))
May 16, 2025 by Scott Desgrosseilliers
11 min read

Is New Customer Growth Killing Your Profit? Master NCAC!
Apr 26, 2025 by Scott Desgrosseilliers
13 min read

Stop Wasting Your Marketing Budget: Master Marketing Attribution
Apr 26, 2025 by Scott Desgrosseilliers
6 min read

How the Pros Report PPC Success
Apr 2, 2025 by Scott Desgrosseilliers
8 min read

Exploring AI Ecommerce Trends: What's Changing in 2025?
Mar 26, 2025 by Scott Desgrosseilliers
4 min read

Optimize ROI with Facebook Conversion Attribution
Mar 19, 2025 by Scott Desgrosseilliers
7 min read

Enhancing Google Ads Performance
Mar 12, 2025 by Scott Desgrosseilliers
2 min read

A High Level Comparison between Wicked Reports, Elevar, and Blotout
Mar 5, 2025 by Scott Desgrosseilliers
5 min read

Boost Your Sales with E-commerce Marketing Analytics
Mar 5, 2025 by Scott Desgrosseilliers
7 min read

Boost Your ROI with Google Analytics Attribution Insights
Feb 17, 2025 by Scott Desgrosseilliers
4 min read

Solving Meta Algorithm Problems: Impact on Tech and Ads
Feb 10, 2025 by Scott Desgrosseilliers
4 min read

Boost Sales with Smart Facebook Prospecting Campaigns
Jan 20, 2025 by Scott Desgrosseilliers
3 min read

Smart Strategies to Increase Average Order Value Today
Jan 8, 2025 by Scott Desgrosseilliers
5 min read

Email Marketing Benchmarks: A Data-Driven Approach to Optimization
Nov 19, 2024 by Scott Desgrosseilliers
Scott Desgrosseilliers

Scott Desgrosseilliers


Recent posts by Scott Desgrosseilliers

1 min read

What's Driving Your Sales? It's All About Attribution

By Scott Desgrosseilliers on Jan 18, 2016 11:06:57 AM

We created Wicked Reports because of the confusing, cryptic, and unverifiable ways existing analytics tools attributed revenue and sales.  People came to us who had tried everything else and were tired of banging their heads against the wall.

Topics: attribution
1 min read

Hello, Next-Level Mastermind Member!

By Scott Desgrosseilliers on Jan 17, 2016 11:19:06 AM

Thanks for clicking on the link below my Next Level Mastermind forum signature.

Topics: Next-Level Mastermind

Wicked Reports Tracking for Google Ad Manager

By Scott Desgrosseilliers on Jan 16, 2016 11:20:52 AM

Wicked Reports Tracking for Google Ad Manager

Topics: Google Ad Manager
All posts