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Your AI Analyst for Marketing Performance.

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Wicked 5 Forces AI analyzes your Measure, Signal, and Action data to show exactly what to do next — without spreadsheets or guesswork.

 

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See How Wicked Works

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The Data Dilemma:
Too Many Metrics, Zero Actionable Direction.

You're drowning in siloed reports for ads, sales, email, and ROAS - none of which agree. 
Every Monday, you waste hours reconciling conflicting metrics and debating what to do next.

Wicked 5 Forces AI solves this by leveraging verified first-party data and delivering clear, weekly AI marketing intelligence you can instantly trust.

 

Wicked 5 Forces AI solves that by analyzing your data and delivering clear, weekly recommendations you can trust.

The Data Dilemma

The AI Decision Engine: Built on the 5 Forces Framework.

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Built on the 5 Forces Framework — the scientific system top eCommerce marketers use to ensure every dollar spent drives profitable LTV.

  1. 1

    Intention: What was the campaign trying to do?

  2. 2

    Expectation: Did the audience respond as expected?

  3. 3

    Outcome: Measure the actual results against expectations.

  4. 4

    Optimization: Identify specific opportunities for improvement.

  5. 5

    Action: Implement the highest-impact changes.

The AI Decision Engine
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From Verified Data to Actionable AI Guidance in 3 Steps

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Connect your data
Step 1

Connect Your Data

Measure and Signal feed first-party orders and events.

AI Analyzes Patterns
Step 2

AI Analyzes Patterns

The model identifies profit trends and decision zones using the 5 Forces.

Report Arrives
Step 3

Report Arrives

A simple “Scale / Chill / Kill” summary using data as evidence.

The AI thinks like a data analyst — but talks like a marketer.

What Marketers Get Every Week

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Benefit
Description
 
Instant Clarity
Instant Clarity
Know exactly where to increase, hold, or pause ad spend with 100% data confidence.
 
Profit-Focused Insights
Profit-Focused Insights
Prioritized by ROI and LTV, not vanity metrics.
 
Time Saved
Time Saved
10+ hours per week previously lost to manual spreadsheet analysis.
 
Continuous Learning
Continuous Learning
The AI gets smarter as it observes more first party data.
 
Human-Readable Language
Human-Readable Language
Reports sound like an analyst, not a spreadsheet.

Proof That AI Guidance Drives Real Growth

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Before Wicked’s AI report, we were flying blind. Now our team gets a clear plan every Monday that shows exactly where to scale budget — and it’s usually right.
2x
Faster Decisions
22%
Increase in Profitable Ad Spend
10+
Hours Saved Weekly
Rajesh Nahar
CEO & Co-Founder, Cbazaar
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See the Weekly AI Report

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Every Monday, you get an AI-generated report with recommendations like:

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Scale

Scale this TOF campaign (+32% profit trend
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Chill

Chill this retargeting set (ROAS inflated by repeat buyers)
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Kill

Kill this Google search campaign (NCAC > LTV)

 

AI That Learns From Truth, Not Assumptions

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Wicked 5 Forces AI is trained on your own first-party verified data — not aggregated benchmarks or guesswork. That’s why its recommendations reflect your real profit drivers, not industry averages resulting in high-conviction AI-powered campaign optimization.

 
Shopify
Meta
Google Ads
Klaviyo
Amazon
BigCommerce
Pinterest
 
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