Does this sound familiar? You spend hours—and burn gallons of midnight oil—creating end-of-month client reports that quantify program effectiveness for your clients and justify your fee. You wonder whether your most important product is marketing expertise or the monthly report itself.
Even worse, creating each report is a nightmare that you dread. You spend what seems like all day, every day trying to figure it out. You try to sort through multiple spreadsheets, compare columns, and calculate ROI. And even then no two systems give you the same numbers. You don’t know which numbers conflict and which are just redundant. They all claim the sale.
Worse: you know that you’re spending time on the wrong things — crunching numbers instead of marketing for your clients — but you don’t dare stop because the clients might think you’re not doing a good job.
You end up:
- All of the above
Stress-free Client Reports Will Get Your Life Back
How would you like to break out of this monthly madness and:
- Create that all-important report in minutes instead of hours?
- Show charts, graphs and percentages for each program?
- Prove ROI for every program – calculated automatically?
- Add customized tips and insights to make your client’s programs even more effective?
- And how would you like to go home before midnight and spend time with your family?
If this all sounds good, there are four things you need to change for stress-free client reports:
- Forget pixels and track the behavior of the real people who actually buy things.
- Forget last click and track the entire customer journey over time.
- Ditch cost-per-click and cost-per-lead and focus each program’s return on investment.
- Use multi-channel attribution to pin the sale to the actual event.
Okay, by now you’re throwing your hands up in the air and shouting, “Well, duh! If I could do that, I wouldn't have a problem!”
Good point. We understand how you feel because that’s exactly why we created Wicked Reports.
Good news: Wicked Reports makes stress-free client reports possible—and more!
Deploy Your Secret Weapon: Wicked Reports
Wicked Reports is your secret weapon for making your agency or consultancy kick-ass efficient. Your clients will be amazed at what you know, what you can do for them, and how important you are to their success. Isn't that why they hired you in the first place?
- Demonstrate agency value to your clients,
- Show them which programs are making money and which ones to cancel,
- Explain why long-term customer value is more important than immediate response, and
- Make their marketing programs even more effective.
With our library of 13 ready-made reports, you’ll become a hero to your clients and a thought-leader in the industry. Most important of all, you’ll be home to read a bed-time story to your kids at the end of the month.
Oh, and just in case you worry about cost, Wicked Reports is priced by subscription. You buy according to the size of your clients and scale up as their businesses grow. By then, you—and Wicked Reports—will be essential to their success.