13 min read

Calculate Your TRUE New Customer Acquisition Cost (NCAC))

11 min read

Is New Customer Growth Killing Your Profit? Master NCAC!

13 min read

Stop Wasting Your Marketing Budget: Master Marketing Attribution

6 min read

How the Pros Report PPC Success

8 min read

Exploring AI Ecommerce Trends: What's Changing in 2025?

4 min read

Optimize ROI with Facebook Conversion Attribution

7 min read

Enhancing Google Ads Performance

2 min read

A High Level Comparison between Wicked Reports, Elevar, and Blotout

5 min read

Boost Your Sales with E-commerce Marketing Analytics

7 min read

Boost Your ROI with Google Analytics Attribution Insights

4 min read

Solving Meta Algorithm Problems: Impact on Tech and Ads

4 min read

Boost Sales with Smart Facebook Prospecting Campaigns

3 min read

Smart Strategies to Increase Average Order Value Today

5 min read

Email Marketing Benchmarks: A Data-Driven Approach to Optimization

4 min read

Why Google analytics 4 fails at tracking conversions and what to do instead

4 min read

Meta Automatic Campaign Adjustments: Should You Be Worried?

Scott Desgrosseilliers


Recent posts by Scott Desgrosseilliers

7 min read

Six Tips for Improving Email Performance

By Scott Desgrosseilliers on Mar 16, 2017 1:03:24 PM

You have your segmented list and a good offer. You write compelling content. Then you get ready to send out an email that you hope will generate business.

Topics: email performance
3 min read

Wicked Reports Integrates with Click Funnels – Actionetics

By Scott Desgrosseilliers on Mar 7, 2017 4:36:53 PM

Wicked Reports now integrates with the Actionetics marketing integration platform from Click Funnels, the builder of drag-and-drop sales funnels. Click Funnels helps companies to build sales funnels of all kinds, including webinar, membership, email, sales and opt-in funnels.

Topics: Actionetics Click Funnels
2 min read

Wicked Reports Integrates with 3 Major Marketing Platforms

By Scott Desgrosseilliers on Mar 2, 2017 4:39:27 PM

Wicked Reports has added three major marketing platforms to its list of data sources. While each company in the Wicked reports ecosystem has its own focus and area of specialization, pulling their data into one marketing metrics system increases the power and accuracy of your marketing analysis. By expanding for measuring and analyzing the ROI of marketing programs Wicked Reports helps you to focus resources on the programs that deliver real value while de-emphasizing others.

Topics: Click Funnels Drip
2 min read

Wicked Reports Integrates with PayPal

By Scott Desgrosseilliers on Mar 2, 2017 4:38:21 PM

Wicked Reports now integrates with PayPal, the open digital payments platform company. With nearly 200 million active account holders PayPal enables customers to connect and transact whether they are online, on a mobile device, in an app, or in person.

Topics: authorization Wicked Reports attribution Integrations PayPal
3 min read

Analyze Lead Groups with the Cohort Analysis Report

By Scott Desgrosseilliers on Feb 28, 2017 2:54:05 PM

Imagine this scenario:

Topics: Cohort Analysis Report
4 min read

7 Exciting New Enhancements to the ROI Report

By Scott Desgrosseilliers on Feb 17, 2017 4:41:54 PM

The ROI Report was already the most powerful marketing metrics report anywhere in the market.

Topics: New Feature Announcement ROI Report
1 min read

What Time Should You Send Your Emails?

By Scott Desgrosseilliers on Feb 10, 2017 4:43:19 PM

Do you always send your emails at the default time?

Topics: broadcast email email broadcast
1 min read

How to Tell Which Emails Made You The Most Money

By Scott Desgrosseilliers on Feb 10, 2017 3:59:44 PM

With Wicked Reports, we take a data-driven approach to tracking emails.

Topics: Email ROI
1 min read

Why You Can Trust Wicked Reports Data

By Scott Desgrosseilliers on Feb 10, 2017 3:58:28 PM

There comes a time when you will ask yourself...

Topics: wicked reports data
1 min read

Ease of Wicked Reports Setup

By Scott Desgrosseilliers on Feb 10, 2017 3:57:11 PM

Wicked Reports is easy to setup.