5 min read
How to Target Your YouTube Leads Using Search History
Today I’d like to show you a powerful feature Google’s released: How to target your YouTube ads based on what someone has searched on.
Topics: YouTube conversion tracking Google Ads Marketing Attribution Custom Intent Audiences Custom Segments YouTube Advertising
7 min read
An Easy Way to Track YouTube Leads and ROI from Video Ads
An Easy 3-Step Process to Track and Optimize YouTube Lead Generation
In this video, Scott’s going to show you an easy, simple three-step process to track every single YouTube lead. The problem with tracking has been a problem since advertising was created itself. The father of advertising said, “Half my money is wasted. I just don’t know which half.” Well good news for us is that YouTube has made lead tracking way easier to do. So here’s your three-step process.