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Whether you are currently running digital ads or thinking about it, you need to consider all the pros and cons for using different advertising platforms.

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For digital marketers using Meta ads, algorithm problems are a common headache. These issues aren't just annoying; they can significantly impact ad targeting and your bottom line. Understanding and addressing these problems is crucial for success with paid media and reaching your target audience. This article breaks down common symptoms, explains why they happen, and provides actionable steps to overcome them.

Topics: attribution windows Attribution Health multi-touch attribution Ad Performance Issues Meta Ads Algorithm Paid Social Media Marketing Attribution Software