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The Power of Eternal Tracking: Why a 7-Day Cookie is Killing Your E-commerce Growth

By Scott Desgrosseilliers on Dec 9, 2025 1:35:47 AM

When you look at your marketing attribution dashboard, do you feel a surge of confidence or a chill of doubt?

Topics: first click Wicked Reports customer journey Marketing Attribution E-commerce Attribution 7-Day Cookie Eternal Tracking
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