13 min read
Stop Wasting Your Marketing Budget: Master Marketing Attribution
Apr 26, 2025 by Scott Desgrosseilliers
8 min read
Exploring AI Ecommerce Trends: What's Changing in 2025?
Mar 26, 2025 by Scott Desgrosseilliers
2 min read
A High Level Comparison between Wicked Reports, Elevar, and Blotout
Mar 5, 2025 by Scott Desgrosseilliers
5 min read
Boost Your Sales with E-commerce Marketing Analytics
Mar 5, 2025 by Scott Desgrosseilliers
7 min read
Boost Your ROI with Google Analytics Attribution Insights
Feb 17, 2025 by Scott Desgrosseilliers
4 min read
Solving Meta Algorithm Problems: Impact on Tech and Ads
Feb 10, 2025 by Scott Desgrosseilliers
4 min read
Boost Sales with Smart Facebook Prospecting Campaigns
Jan 20, 2025 by Scott Desgrosseilliers
3 min read
Smart Strategies to Increase Average Order Value Today
Jan 8, 2025 by Scott Desgrosseilliers
5 min read
Email Marketing Benchmarks: A Data-Driven Approach to Optimization
Nov 19, 2024 by Scott Desgrosseilliers
4 min read
Why Google analytics 4 fails at tracking conversions and what to do instead
Nov 18, 2024 by Scott Desgrosseilliers
4 min read
Meta Automatic Campaign Adjustments: Should You Be Worried?
Nov 8, 2024 by Scott Desgrosseilliers
6 min read
Exploring Attribution Modeling Types for Better ROI
Oct 12, 2024 by Scott Desgrosseilliers

Scott Desgrosseilliers
Recent posts by Scott Desgrosseilliers
4 min read
The Critical "Missing Piece" of the Ecommerce Growth puzzle
By Scott Desgrosseilliers on Feb 24, 2018 4:21:05 PM
Growing an ecommerce store is like putting together a puzzle with four critical pieces:
Topics: Ecommerce
7 min read
The 3 new truths of e-commerce marketing
By Scott Desgrosseilliers on Feb 20, 2018 4:28:16 PM
In a perfect world, growing your ecommerce store would be logical and easy…
Topics: Ecommerce
1 min read
Wicked Reports now integrates with Klaviyo
By Scott Desgrosseilliers on Feb 20, 2018 4:24:52 PM
Today, we’re excited to announce our integration with Klaviyo.
Topics: Data Integrations
2 min read
New WickedFast Process Streamlines Setup
By Scott Desgrosseilliers on May 30, 2017 5:30:48 PM
Wicked Reports already had the fastest, simplest on-ramp to marketing metrics in the business. But that wasn't good enough for us.
Topics: setup
7 min read
Wicked Reports Connects Infusionsoft and WooCommerce Data
By Scott Desgrosseilliers on May 18, 2017 5:32:04 PM
“How can I tell what piece of marketing or advertising created customers and orders?
Topics: WooCommerce Infusionsoft
3 min read
Make Smart Ad Decisions with the Sales Velocity Report
By Scott Desgrosseilliers on Apr 12, 2017 3:55:46 PM
"I almost canceled my most profitable ad campaign because I was measuring response every week instead of every month."
Topics: Sales Velocity Report
2 min read
Increase Response and Revenue with the Predictive Behaviors Report
By Scott Desgrosseilliers on Apr 4, 2017 5:34:07 PM
As a marketer, ask yourself these three questions:
Topics: Uncategorized
3 min read
The Fastest Setup You'll Ever Find
By Scott Desgrosseilliers on Mar 22, 2017 5:40:38 PM
Setup for a marketing analytics system can feel like doing your taxes, moving all your files to a new computer and cleaning out your car—all at the same time.
Topics: setup fast setup
1 min read
Wicked Reports Integrates with the Drip Marketing Automation Platform
By Scott Desgrosseilliers on Mar 22, 2017 5:35:31 PM
Wicked Reports now pulls in contact data from the Drip marketing automation platform.
Topics: Integrations Drip Marketing Automation Platform
7 min read
Six Tips for Improving Email Performance
By Scott Desgrosseilliers on Mar 16, 2017 1:03:24 PM
You have your segmented list and a good offer. You write compelling content. Then you get ready to send out an email that you hope will generate business.