13 min read

Calculate Your TRUE New Customer Acquisition Cost (NCAC))

11 min read

Is New Customer Growth Killing Your Profit? Master NCAC!

13 min read

Stop Wasting Your Marketing Budget: Master Marketing Attribution

6 min read

How the Pros Report PPC Success

8 min read

Exploring AI Ecommerce Trends: What's Changing in 2025?

4 min read

Optimize ROI with Facebook Conversion Attribution

7 min read

Enhancing Google Ads Performance

2 min read

A High Level Comparison between Wicked Reports, Elevar, and Blotout

5 min read

Boost Your Sales with E-commerce Marketing Analytics

7 min read

Boost Your ROI with Google Analytics Attribution Insights

4 min read

Solving Meta Algorithm Problems: Impact on Tech and Ads

4 min read

Boost Sales with Smart Facebook Prospecting Campaigns

3 min read

Smart Strategies to Increase Average Order Value Today

5 min read

Email Marketing Benchmarks: A Data-Driven Approach to Optimization

4 min read

Why Google analytics 4 fails at tracking conversions and what to do instead

4 min read

Meta Automatic Campaign Adjustments: Should You Be Worried?

Scott Desgrosseilliers

Scott Desgrosseilliers


Recent posts by Scott Desgrosseilliers

1 min read

Great Ads and Leads, Terrible Email Campaigns

By Scott Desgrosseilliers on Feb 10, 2017 3:42:26 PM

You're generating a bunch of great leads for your client.

Topics: email
1 min read

Revenue Now or Revenue Later?

By Scott Desgrosseilliers on Feb 10, 2017 3:41:18 PM

Most Agencies focus on immediate revenue.

Topics: Current Revenue Future Revenue

Facebook Reporting Not Matching Your Sales?

By Scott Desgrosseilliers on Feb 10, 2017 3:40:02 PM

Facebook reports rarely match your true sales.

Don't You Dare Kill Ad Spend Because You Can't Tell Where Customers Are Coming From

By Scott Desgrosseilliers on Feb 9, 2017 3:38:42 PM

Do you know that you have ad campaigns that are working, but don't know why?

Topics: ad spend
1 min read

Your Client Needs 30+ Days to Close a Lead - How To Prove You're Generating Leads That Convert

By Scott Desgrosseilliers on Feb 9, 2017 3:37:12 PM

Do you have clients who have a LOOOONG sales process?

Topics: leads
1 min read

Your Client is Restless and You Might Be Losing Them - Here's How To Save Them

By Scott Desgrosseilliers on Feb 9, 2017 3:35:58 PM

You know the feeling...

Topics: client reports
1 min read

Can't prove your value to your client?

By Scott Desgrosseilliers on Feb 9, 2017 3:34:29 PM

Cold Hard Evidence.

Topics: client reports
1 min read

Do you feel like a total amateur when you have to tell your clients - "I'm sorry but I can't give you an exact ROI"?

By Scott Desgrosseilliers on Feb 9, 2017 3:32:46 PM

The Pros can tell their clients Exact ROI for every single campaign and ad they are running.

Topics: ROI
1 min read

Do you constantly have to guess what kind of ROI you're getting for your clients?

By Scott Desgrosseilliers on Feb 9, 2017 3:31:32 PM

Your clients want to know EXACTLY how you're performing as a Facebook Advertiser.

Topics: client reports ROI
1 min read

Are you looking to raise your fees and need to justify it?

By Scott Desgrosseilliers on Feb 9, 2017 3:29:50 PM

As an agency, you would LOVE to raise your fees.

Topics: Agency-Consultant