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Ever felt confused when your Facebook ad spend doesn't seem to line up with the sales you're seeing? You're not alone, as many marketers find themselves puzzled over this. This is where Facebook conversion attribution comes into play, offering clarity and insight.

Topics: attribution windows Attribution Health multi-touch attribution facebook conversion attribution time of click vs time of sale digital marketing attribution models marketing data accuracy
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Increase Your ROI By Optimizing Your Ads for High Value Customers

 

Have you ever asked yourself:

Topics: Wicked Reports digital marketing attribution models Cross-Channel Attribution marketing ROI optimization customer lifetime value (LTV) New Lead ROI model