Scott Desgrosseilliers
Recent posts by Scott Desgrosseilliers
4 min read
The Critical "Missing Piece" of the Ecommerce Growth puzzle
Growing an ecommerce store is like putting together a puzzle with four critical pieces:
Topics: Ecommerce
8 min read
The 3 New Truths of E-commerce Marketing | Wicked Reports
The 3 New Truths of E-commerce Marketing
Last Updated: November 30, 2025
In a perfect world, growing your ecommerce store would be logical and easy…
Topics: Wicked Reports Ecommerce Marketing Attribution marketing ROI measurement customer lifetime value (CLV) first-click attribution lead nurturing
1 min read
Klaviyo & Wicked Reports Integration: Track Email ROI Precisely
Today, we’re excited to announce our integration with Klaviyo.
Topics: Email ROI Integrations Data Integrations klaviyo email optimization email marketing attribution
2 min read
New WickedFast Process Streamlines Setup
Wicked Reports already had the fastest, simplest on-ramp to marketing metrics in the business. But that wasn't good enough for us.
Topics: setup
7 min read
Wicked Reports Connects Infusionsoft and WooCommerce Data
“How can I tell what piece of marketing or advertising created customers and orders?"
Topics: WooCommerce Infusionsoft
3 min read
How to Use the Sales Velocity Report to Scale Ad Decisions
"I almost canceled my most profitable ad campaign because I was measuring response every week instead of every month."
Topics: Sales Velocity Report New Lead Sales Velocity new lead tracking profitable scaling
3 min read
Increase Response and Revenue with the Predictive Behaviors Report
Predictive Behaviors Report: Increase Revenue by Scaling High-ROI Leads
As a marketer, ask yourself these questions:
Topics: Predictive Behaviors report Wicked Reports customer behavior ad spend optimization purchase timing best time to buy maximize ROI email optimization
4 min read
Fastest Marketing Attribution Setup: How to Get Started in Minutes
WickedFast™: The Quickest Way to Set Up Marketing Attribution & Tracking
Setup for a marketing analytics system can feel like doing your taxes, moving all your files to a new computer and cleaning out your car—all at the same time.
Topics: Quickstart Guide Wicked Reports fast setup Automated ROI reporting marketing analytics setup marketing support data analysis
1 min read
Wicked Reports Integrates with the Drip Marketing Automation Platform
Wicked Reports now pulls in contact data from the Drip marketing automation platform.
Topics: Integrations Drip Marketing Automation Platform
7 min read
6 Tips for Improving Email Performance & Real Marketing ROI
