13 min read

Calculate Your TRUE New Customer Acquisition Cost (NCAC))

11 min read

Is New Customer Growth Killing Your Profit? Master NCAC!

13 min read

Stop Wasting Your Marketing Budget: Master Marketing Attribution

6 min read

How the Pros Report PPC Success

8 min read

Exploring AI Ecommerce Trends: What's Changing in 2025?

4 min read

Optimize ROI with Facebook Conversion Attribution

7 min read

Enhancing Google Ads Performance

2 min read

A High Level Comparison between Wicked Reports, Elevar, and Blotout

5 min read

Boost Your Sales with E-commerce Marketing Analytics

7 min read

Boost Your ROI with Google Analytics Attribution Insights

4 min read

Solving Meta Algorithm Problems: Impact on Tech and Ads

4 min read

Boost Sales with Smart Facebook Prospecting Campaigns

3 min read

Smart Strategies to Increase Average Order Value Today

5 min read

Email Marketing Benchmarks: A Data-Driven Approach to Optimization

4 min read

Why Google analytics 4 fails at tracking conversions and what to do instead

4 min read

Meta Automatic Campaign Adjustments: Should You Be Worried?

Scott Desgrosseilliers

Scott Desgrosseilliers


Recent posts by Scott Desgrosseilliers

5 min read

5 Reasons Why Owners Don’t Like Their SMB Marketing

By Scott Desgrosseilliers on Feb 8, 2017 3:28:35 PM

This may come as a surprise but, if you’re not happy with your marketing, you are not alone. How could that be? Are so many small businesses simply that bad at marketing?

Topics: SMB marketing
3 min read

Seven Ways to Dazzle Your Marketing Clients

By Scott Desgrosseilliers on Jan 31, 2017 3:27:08 PM

As a consultant or agency, you want to give your marketing clients the most value—and impact—for their money. After all, they trust you to be their expert partner, someone who knows more, has outstanding creative and can analyze the results. They want great ideas, powerful copy, and deep expertise.

Topics: marketing consultant
3 min read

Bridging the Gap Between Marketing and Shopify

By Scott Desgrosseilliers on Jan 7, 2017 3:23:59 PM

You look in your Shopify app and see that you made a sale. That’s great!

Topics: marketing Shopify
2 min read

Answers to 7 Frequently Asked Questions

By Scott Desgrosseilliers on Jan 7, 2017 3:21:59 PM

Now and again we like to share some of the questions people ask us about Wicked Reports most often. These FAQs come from folks just like you, who want to make smart, data-driven decisions for their businesses.Now and again we like to share some of the questions people ask us about Wicked Reports  most often. These frequently asked questions come from folks just like you, who want to make smart, data-driven decisions for their businesses.

Topics: QuickStart Setup Guide FAQs
3 min read

Answer These 5 Questions and Grow Your Small Business

By Scott Desgrosseilliers on Jan 7, 2017 3:20:31 PM

You need good marketing data to make good decisions. And you need good decisions to grow your small business.

Topics: grow small business
5 min read

Six Answers You Need to Grow Your Business

By Scott Desgrosseilliers on Jan 7, 2017 2:58:46 PM

If you want to grow your business in the New Year, you’re probably asking these six critical questions:

Topics: grow small business
4 min read

Time is the X-Factor for Tracking Customer Behavior

By Scott Desgrosseilliers on Jan 7, 2017 2:51:52 PM

When you’re running a business, it’s easy to get fixed on the here and now. You just never have enough time to keep all those plates spinning to make sure the company stays profitable.

Topics: customer behavior
4 min read

Two New Wicked Reports Functions Make Your Job Easier

By Scott Desgrosseilliers on Jan 4, 2017 3:17:54 PM

Wicked Reports has announced two new functions that give our customers greater simplicity, flexibility and ease of use. The CSV Upload feature makes it easy to upload data from multiple sources and the Automatic Link Builder lets you create tracking links from inside Wicked Reports.

Topics: New Feature Announcement Automatic Link Builder CSV Upload Feature
1 min read

Set Up Facebook Ad Tracking Wicked Fast

By Scott Desgrosseilliers on Jan 3, 2017 3:15:16 PM

If you’re using Wicked Reports, you most likely want to track the ROI of your Facebook ads.

Topics: Uncategorized
3 min read

Create Stress-free Client Reports and Change Your Life

By Scott Desgrosseilliers on Jan 2, 2017 3:13:59 PM

Does this sound familiar? You spend hours—and burn gallons of midnight oil—creating end-of-month client reports that quantify program effectiveness for your clients and justify your fee.  You wonder whether your most important product is marketing expertise or the monthly report itself.

Topics: Reports