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4 min read

The 3 Mistakes Killing Your Top-of-Funnel Performance - A Wicked Reports Deep Dive
Dec 26, 2025 by Scott Desgrosseilliers
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Why Your ROAS Is Lying to You (and How to Fix It in 48 Hours)
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The Retargeting Trap: More New Customers on Half the Spend
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Stop Waiting. Start Scaling. Our Latest Platform Updates Are Live!
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The Direct Conversion Black Hole: Why 40% of Your Revenue Is Untracked (And How to Fix It)
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When to Use Last Click Attribution for Ecommerce Marketing
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Pinterest Integration Release - Wicked Reports Product Update
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Meta Is Pushing Advantage+ Campaigns Relentlessly
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New ROI fields release - March 26 2020

By Scott Desgrosseilliers on Mar 26, 2020 11:54:56 AM

Wicked Reports just upgraded the ROI report March 26th 2020, here are the highlights:

Topics: Blog marketing attribution ROI new customer CPA marketing attribution for subscriptions
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