Attribution your agency can Actually Prove

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Show clients what drives new customers and revenue—across the full journey, not just last-click.

 

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Attribution your agency can Actually Prove

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Agency Success Stories

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We dropped our customer acquisition cost by 40%. We went from acquiring customers at about $116 on average down to $69. Strategy plus Wicked’s Advanced Signal are 50/50 in terms of credit for that success.
Thorsten Lotto-1
THORSTEN LOTTO
Bullseye Sellers
Wicked is mandatory if you’re performance-focused and want an unbiased view. It makes you a smarter, more confident marketer — you can walk into a room and answer the questions that matter.
Denis Melnik-1
DENIS MELNIK
OneCore Media

Retain Clients with Higher Facebook ROAS Proof

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Better tracking and attribution leads to higher ROAS which leads to happier clients.

Prove your value with real CRM and OrderIDs tied to Facebook, Google, Microsoft, TikTok, Pin, Snap, SMS, and Email clicks.

Retain Clients with Higher Facebook ROAS Proof

Retain Clients with Better Attribution than GA4

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Direct, Branded Search, Email/SMS, Other - They take too much credit inside of GA4.
Those channels could only convert if Paid Traffic drove people to those channels - but how can you prove that?

With FunnelVision and Wicked's customer journey reporting, it's easy: The Customer Journey Explorer shows that 42% of sales converted on email were driven from paid traffic clicks that captured first party data!

Retain Clients with Better Attribution than GA4

Impress Clients and Drive Optimization

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Using the BEST TOF ROAS and Attribution, agencies can ditch the pressure to turn off cold traffic campaigns when ROAS inside Facebook ad manager seems low.

Also move past the expectation of blended CAC goals that force bad budget decisions because Facebook ad manager can't prove the value that TOF is driving down the funnel.

Impress Clients and Drive Optimization

Agency Playbooks

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