You’re in — your Playbook is on the way
The New Customer Attribution Playbook
How to fix attribution, train Meta correctly, and scale new customers profitably.
If you don't see it, check Promotions/Spam — then drag it into Primary so you don't miss the follow-ups.
While you wait:
Watch the instant demos
If Meta keeps “scaling” by retargeting people who already bought… you’re not alone.
WICKED REPORTS HELPS YOU:
Measure real new customer performance (not blended ROAS)
Expose the retargeting loop inside Advantage+
Optimize toward net-new buyers with first-party attribution
