As the largest, most popular video hosting platform, YouTube presents a massive opportunity to reach a wider audience.
But for those used to running Facebook ads, YouTube operates differently and appears to be confusing for some.
Luckily, I have someone today who is an expert on YouTube ad buying. Tom Breeze joins me as we go over the best strategies for creating amazing video ads, the 3 Acts that make up a great ad, tactics and rules of thumb that our ecom listeners should take note of, and so much more.
Learn the ins and outs of making video ads by tuning in to this episode.
With his degree in Psychology, Tom Breeze is specially equipped to understanding the motivations that drive people to buy. He is the founder and director of video advertising agency Viewability and specializes in video advertising. Having created over 1,700 video advertising campaigns for his clients and have spent money and time testing and tracking the results, Tom now teaches business owners the strategies on how to advertise on YouTube.
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