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5 min read

2023 Attribution Insights
Jan 3, 2024 by Scott Desgrosseilliers
5 min read

2023 Ad Spend Insights
Jan 2, 2024 by Scott Desgrosseilliers
2 min read

🌟 Introducing the New and Enhanced Mission Control Screen at Wicked Reports!
Dec 13, 2023 by Scott Desgrosseilliers
5 min read

Save 20% of Ad Spend with FunnelVision: A Game-Changing Solution
Dec 13, 2023 by Scott Desgrosseilliers
2 min read

getting prepped: BLACK FRIDAY CYBER MONDAY
Oct 12, 2023 by Scott Desgrosseilliers

attribution habits & ML automation
Sep 26, 2023 by Scott Desgrosseilliers
10 min read

Apple IOS 17 Link Tracking Protection from a Marketing Attribution Perspective
Jun 16, 2023 by Scott Desgrosseilliers
5 min read

How Digital marketing agencies can Retain Clients using Full Funnel Attribution
Apr 21, 2023 by Scott Desgrosseilliers
3 min read

FunnelVision Release - Wicked Reports Product Update
Feb 17, 2023 by Scott Desgrosseilliers
2 min read

Did you know... Find Hidden ROAS
Jul 21, 2022 by Andy Nadler
5 min read

From credit cards to PayPal: Comparing the security of online payment methods
Jul 13, 2022 by Chandler Franks
2 min read

Did you know... First Click and New Lead Sales Velocity
Jul 13, 2022 by Andy Nadler
2 min read

Did you know... Any Click Search
Jul 5, 2022 by Andy Nadler
6 min read

Fastest growing e-commerce sectors for 2025
Jun 28, 2022 by Dom DiFurio
5 min read

How To Use Marketing Attribution Models To Increase Marketing ROI
Jun 27, 2022 by Katie Switzer
2 min read

Did you know…Potential Missed Opportunities
Jun 27, 2022 by Andy Nadler
5 min read

How To Optimize Ecommerce Facebook Ads For High ROI

By Katie Switzer on May 25, 2022 1:35:00 AM

It seems like everyone is talking about optimization in 2022. But, most “optimization,” tips online are really just how to set up winning campaigns for beginners.

Topics: Facebook ads optimize
5 min read

Expert Advertiser Secrets to Optimize Google Ads for Increased ROI

By Katie Switzer on Mar 31, 2022 2:25:58 AM

If you aren’t optimizing your Google Ads campaigns, you might as well throw your advertising budget into a flaming dumpster.

Topics: Google Ads optimize
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