Wicked Google Conversion Optimizer

 

Google Machine Learning + Wicked SMART Attribution

Wicked Reports has partnered with Google to provide the first conversion import service based on verifiable 1st party CRM and sales data.

This feature powers Google machine learning with Wicked SMART attribution data to give true ROI reporting inside of Google ad manager and enable Google smart campaign bidding based on CRM and Sales values.

Benefits

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Google Conversions imported automatically based on CRM and Sales conversions.

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Google Smart Campaign automated bidding can now be powered by attribution modeling of 1st party data conversions.

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Google Smart Campaign automated bidding can now be powered by actual CRM lead and values.

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Google Ad Manager reporting enhanced with real lead and sale counts and values.

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Google Smart Campaign automated bidding can now be powered by attribution modeling of 1st party data conversions.

Already a Wicked Customer?

  1. Apply a Google account-level tracking template based on the Wicked Reports tracking template spec.
  2. Add the Wicked Reports tracking widget to your marketing tech stack.
  3. Invite the Wicked Reports Google MCC account to your Google Ads account.
  4. Activate the Wicked Reports Google optimizer with one-click.

Don’t get left behind by Machine Learning. Learn more about SMART Attribution and how to optimize your Google Ads.

Not already using SMART Attribution?

Learn how Wicked Reports SMART Attribution can help you learn what marketing activities are working and which are NOT working so you can increase ROI and scale your business.

See for yourself how Wicked Reports  has helped our clients to generate over $3 billion in attributable revenue.