In a world where convenience seems to be valued more than ever, it’s safe to say that online shopping has become the norm. After all, why spend time commuting somewhere to purchase products when they can be delivered? Americans spent nearly $250 billion on e-commerce in the first quarter of 2022, according to preliminary data from the U.S. Department of Commerce. That’s up 6.6% from the same period the year before.
10 min read
Apple IOS 17 Link Tracking Protection from a Marketing Attribution Perspective
Jun 16, 2023
5 min read
How Digital marketing agencies can Retain Clients using Full Funnel Attribution
Apr 21, 2023
5 min read
From credit cards to PayPal: Comparing the security of online payment methods
Jul 13, 2022
5 min read
Found it cheaper elsewhere? Here are 5 risks when buying from third-party sellers online
Jun 13, 2022
Chandler Franks
Recent posts by Chandler Franks
5 min read
From credit cards to PayPal: Comparing the security of online payment methods
By Chandler Franks on Jul 13, 2022 11:12:40 AM
6 min read
What shopping in the metaverse might look like
By Chandler Franks on Apr 29, 2022 10:57:16 AM
Imagine our world, then picture it fully digital. For many, it looks like the metaverse, an immersive virtual space where we can log on to meet friends, shop, work in virtual offices, and even buy virtual real estate. Offering an estimated $800 billion market opportunity, the metaverse is eyed by online game creators, social networks, and various tech leaders who are looking for the next game-changing technology platform.