Wicked Reports shows sales, conversion, and attribution data for all your marketing clicks across the entire buyer journey - even if that journey takes place in your recurring subscription payment system.
Here’s how Wicked Reports can help you grow your subscription business with data you can act on.
Tracking pixels struggle to account for recurring revenue, which means you only get half the picture of how your campaigns actually perform.
Wicked Reports ties all recurring subscription revenue to your marketing clicks, giving you the true value of your customers over time.
Wicked Reports allows you to track the entire subscription journey so you can measure the true ROI of your marketing campaigns.
Seeing the lifetime value of your customers takes the guesswork out of deciding where to allocate your ad and marketing budget.
Attribution models are used to attribute sales to various touchpoints in the customer journey.
It can help your business understand which parts of your marketing funnel are driving profitable leads.
Attributing recurring revenue is important because it allows you to see the long-term value of your marketing efforts over time.
Conversion tracking pixels can’t tie repeat purchases back to a lead generation campaign, so you can’t accurately determine where your best leads are coming from.
Multi-channel marketing involves running multiple campaigns on channels like email, Google, and Facebook to reach prospects.
Wicked Reports tracks multi-channel marketing campaigns and detects 1st party conversions automatically, allowing you to measure the true ROI of your efforts.
Customer lifetime value is a metric that measures the total amount of money a customer will spend on a business.
It can help your business determine how much to invest to acquire new customers and retain existing ones.
Conversion tracking pixels are snippets of code that allow you to track website traffic and conversions.
They can help your business measure the effectiveness of your marketing campaigns and make better decisions about your ad spend.
Wicked is tied directly to your subscription billing system, so we use real conversion values. You can test as many price points as you’d like - Wicked is there to detect the real value.
Get answers with Wicked Reports by testing different pricing strategies and measuring the results.