WICKED REPORTS
WICKED REPORTS
powerful marketing attribution
Understand what your data is telling you, then optimize your entire marketing funnel
• Stop flying blind on Ad Spend Decisions
• Invest Ad Spend in High ROAS campaigns you can prove
• Visibility & Insights into TOF/MOF clicks that drive last click sale
•Real-time live conversion data mapped to ad spend
A SINGLE SOURCE OF TRUTH
ALL YOUR MARKETING DATA FROM ALL CHANNELS, ALL IN ONE PLACE
273% LOWER CPA
Learn how The Lido Agency did this with First Party Data from Wicked Reports
10X AD REVENUE
ClickFunnels increased their ad revenue by 10x in less than two years.
200% REVENUE GROWTH
UMZU achieved nearly 200% revenue growth in 6 months and became a Top 5 YouTube Marketing Team
Patent-pending Top of the Funnel Attribution
Where do I invest to find cold traffic when the ad platforms aren’t measuring effectively?
See which cold traffic channels, campaigns, audiences, and ads drive future customer LTV at a profitable ROAS
Live Conversion Data
Is that new campaign driving sales today?
Real-time visibility into CRM and Sales conversions and same day ROAS results.
Facebook View Through Conversions
Do Facebook video and BOF ads impact my sales if no clicks occurred?
Set confidence in view impact and get visibility into the bottom of the funnel view.
BEFORE Middle Funnel Assisted Conversions:
AFTER Middle Funnel Assisted Conversions:
Critical Middle Funnel Conversion Tracking
Are last click sales attributed to Google Branded Search, SMS, Email or the dreaded "direct" (leaving lower paid media ROI)?
Find the all important clicks before the last click so you can continue to invest in the vital feeder campaigns that led to the final conversion.
Cold Traffic Conversion Time Analysis
Are you turning off campaigns that just need time to profit?
Wicked Reports has deep analysis of your CRM and Cart conversions to determine cold traffic conversion time.
Guidance on the insights and impact of this analysis when acting on cold traffic paid ad media.
Customer LTV Analysis
What can I learn from my current high value customers to find my next best customers?
Slice and dice your customer attribution data to create customer segments for discovery, understanding and targeting (coming Q4).
UMZU FOUND ACCURATE MARKETING ATTRIBUTION and scaled revenue by 200% in 6 months
UMZU is an ecommerce health supplement subscription service that discovered their ad platform data was not giving them the information they needed to get positive ROI on their ad spend.
Read the Case Study















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We have the best customer success team in the marketing attribution industry
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We support you until you have successfully achieved your insights goal running a Wicked Playbook play.
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Live zoom support
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Live or loom data analysis
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I’m running an agency and manage multiple accounts
Digital Marketing Agencies - we’ve got you covered
- Dedicated Slack Channel
- Co-promotional opportunities
- Live zoom support
- Google Data Studio integration to roll your own reporting
- Flexible middle funnel and penultimate click before the last click tracking insures you get proper credit for those email and SMS last click conversions
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I don’t want to overpay for another software
Wicked has Pricing that scales as your insights and optimizations grow.
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I need Advanced tracking
Hey, Wicked reports has seen it all! Plus we have the expertise to support your attribution at any level.
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I didn’t get good support with the other platforms
10 years and 50+ team members dedicated solely to marketing attribution.
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I don’t want to do UTMs all the time
Good news, we have ways of auto-tagging, and of setting tracking at account level, to save time.
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All my numbers were inaccurate
Good news, we have attribution health scoring so we are all on the same page with tracking. All attribution can be proved.
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I don’t know what to do with all this data
Great news, we have the Wicked Playbook and you will work with a Wicked specialist until you can run an ad spend optimization play yourself.