Wicked Improvement: Emailed Reporting

Wicked Reports Automation: Get Critical Multi-Touch ROI Data Delivered Automatically

Daily, weekly, or monthly delivery of your true ROI, Customer Lifetime Value (LTV), and multi-touch attribution reports is now an essential part of an efficient marketing stack. Automate delivery of reports customized for your most important campaigns directly to your inbox.

A quick, one-time setup is all it takes. Check the video below for step-by-step instructions on setting up report delivery. Look for the "Email Me This Report" button at the top of any major report in your Wicked Dashboard (ROI Reports, First Click, LTV Cohorts, etc.) to start your automated delivery.

To use this new Wicked feature, you won't need to do anything. Once the feature is on, you will begin noticing the new "Email Me This Report" button at the top of your ROI Reports.

Then you can easily schedule your reports:

The Wicked team has been working hard to respond to your feedback and suggestions. Stay tuned for many more new features and improvements coming your way!

New to Wicked Reports?

Stop relying on fragmented, last-click data that leads to wasted ad spend. Our reports deliver the true, profitable ROI of your cross-channel campaigns. Schedule your free 20-minute consultation today to see how accurate multi-touch marketing attribution can maximize your ROI and deliver clear, actionable data directly to your inbox.

FAQ

What specific data points can I expect to see in the automated email reports?

The reports deliver actionable, multi-touch attribution metrics, including: Revenue and ROI per campaign, ad set, and ad; Customer Lifetime Value (LTV); and performance metrics across different attribution models (e.g., First Click, Last Click, and Wicked's various multi-touch models).

How does getting reports via email compare to checking the dashboard?

While the dashboard provides real-time, deep-dive analysis and interactive filters, the email reports provide a high-level, non-distracting summary of your most critical metrics. This saves marketers time by surfacing key daily/weekly performance trends that require immediate action or budget shifts.

Can the automated reports be customized for different team members?

Yes. The reports are highly customizable based on the filters you set in the dashboard before scheduling. You can create different views (e.g., 'Facebook ROI only,' or 'LTV of Google Ads') and schedule each customized report to be delivered to specific team members (e.g., the Media Buyer gets the daily Facebook report, and the CEO gets the monthly LTV report).