Set Up Facebook Ad Tracking Wicked Fast
- January 3, 2017
If you’re using Wicked Reports, you most likely want to track the ROI of your Facebook ads.
Before you can do that, you need to set up Facebook ad tracking on each individual ad.
Sounds labor intensive, I know what you’re thinking.
We recently came out with our “Facebook Ad Validator”.
Facebook Ad Validator
Our Facebook Ad Validator serves two main purposes.
- Shows you if your ads have tracking on them
- Allows you to update your individual Facebook ads with tracking after clicking a few buttons
Before the Facebook Ad Validator was released, you had to manually (and painfully) update each individual ad inside of your Facebook account.
Updating 20 ads could take you 45 minutes.
As we mentioned, you can now update those 20 ads (or hundreds of ads) in seconds.
To update your Facebook ads with tracking, simply log into your Wicked Reports account and go to the “Extras -> FB Ad Validator.”
Once here, you can select your campaigns from the dropdown menu. Select the campaign you’d like to look at, and hit “Get Live FB Ads”.
Once your ads load, you’ll see all of the individual ads in each campaign.
To update the ads, simply check the box next to the ones you want to update, and then click on the green “Update FB Ad URL Params” button.
Once you click on that, you have 3 options:
- Wicked IDs and UTMs
“I started my ecommerce business out of my condo in 2011 and struggled for years to generate any traction from advertising. I could never tell what was working and what wasn’t. But everything changed once I got Wicked Reports installed in my business. Now I make decisions based on data instead of hunches. Wicked Reports allowed us to grow our business to $4 million with only 4 employees! And in the last 90 days, we’ve made over $200k from spending $30k on Facebook ads alone. Wicked Reports helps us increase our conversion rates, lower acquisition cost and double the ROI on our online marketing efforts!”
“Because of Wicked Reports we were able to cut spend in half for re-engagement and doubled customer acquisition and it was super profitable. Most effective month ever! ”
“Since we started using Wicked Reports, we’ve gotten much deeper insight into how our many marketing campaigns are performing, all the way down to ROI on each campaign and ad. Wicked Reports saves us both time and money, and we’re happy to recommend them and their team to anyone that’s spending money on digital advertising. It's a game changer for any serious small business. ”