Wicked Reports is the leading marketing attribution software for small business.

Wicked Reports exists to serve small businesses marketing on Facebook, Google and email. We believe that better data leads to better decisions and better decisions lead to better results.

We have tracked $1.3 billion in online PPC marketing spend and attributed that spend to $3.2 billion in sales.

We were founded in 2015 to level the playing field for small businesses competing online for the same customers as big businesses.

Customer Stats

Ad Spend

$1.3 Billion

Tracked Sales

$3.2 Billion


260 million


$60 Million


150 million

After only one month of using Wicked Reports, we identified 3 key areas to invest more efforts and dollars.  Our overall return on Facebook advertising and automated email marketing is 637%, in other words for every dollar we put in we got $6.37 back.  Without Wicked Reports we would not have easily identified these areas of opportunities.  Thanks to Wicked Reports we now have greater confidence in our overall marketing efforts and enjoy a tremendous amount of transparency. The numbers don’t lie: Wicked Reports is a great investment and you owe it to yourself to sign up.  The product performs and the team is wonderful.

Jonathan Khorsandi

CEO, Osher Group, Inc

Wicked Reports is awesome! We’ve had fantastic results in drilling down exactly where our leads are coming from, what’s working and what’s not. I love how it takes all your data and combines it into one easy to use marketing reporting tool. I highly recommend it if you want to see what marketing efforts are bringing in the most revenue!

Chris Bigelow

CEO, Monster Development


Since we started using Wicked Reports, we’ve gotten much deeper insight into how our many marketing campaigns are performing, all the way down to ROI on each campaign and ad. Wicked Reports saves us both time and money, and we’re happy to recommend them and their team to anyone that’s spending money on digital advertising. It's a game changer for any serious small business.

Landon Ray

Founder and CEO, Ontraport

Wicked is a game changer! The ability to see exactly what is working allows you increase ROAS and decreased bleed. I recommend it to everyone doing any sort of paid advertising.

Nicholas Kusmich

World's Leading FB Ads Strategist, NicholasKusmich.com

I’ve paid for the software. I wasn’t given it or anything like that. I’m a paying customer and I thought the tool was useful for my business, and that’s why I was happy to talk about it. And I know that my listeners do place a lot of trust in my opinion, because I’m definitely not foolish with my purchases and I do some research beforehand and I think this has been a successful decision for our business.

James Schramko

Founder, Super Fast Business

You have, by far, one of the greatest software out there and we can’t imagine how else we could do things such as scaling up the company and revenue. Being able to track engagement, visits, conversions and everything you can possibly imagine, across multiple platforms is something that we have been dreaming about for years. Having those “wicked” insights changed our business from the ground up.

Mat Bozic

Dir. of Customer Acquisition, Guitar Zoom

Wicked Reports allows us to optimize Facebook ads to those with the highest ROI and just not the cheapest lead. Nothing else on the market remotely compares. It’s a total game changer!

Ralph Burns

Agency CEO and Podcaster, Dominate Web Media, Antares Enterprises Inc, and TIer 11

Wicked Reports is fantastic! You connect Adwords and Facebook and everything is brought over into Wicked Reports in detail, including ad spend. The ROI reporting has allowed me to increase the success of one Adwords campaign by 10x. It has been a game changer for my clients. It will also put the Lead source in the Lead source field if you just check the checkbox under Settings. This allows you to also use the Infusionsoft Lead Generation Reports. Unfortunately, you need to manually add the ad spend to Infusionsoft for those reports to work. I do that for one client because Infusionsoft gives me an overall picture (including events, referrals, walk-ins etc.) and Wicked helps me analyze the advertising/email component.

Karen Cavanaugh

Founder and CEO, KLC Marketing Group

Wicked Reports has completely changed the way I’m able to look at my data. I was never very good at looking at my data but Wicked has made it so much easier! I can log in and see everything I want to see at a glance. If you’ve been looking for a great solution for collecting all your marketing data then I highly recommend Wicked Reports. I will be a lifetime customer!

Bree Argetsinger

Owner, Betty Rocker

One of the main reasons we switched from 1ShoppingCart to Infusionsoft is because of Wicked Reports! I highly recommend them.

Ryan Levesque

Bestselling Author of the book "Ask", AskMethod.com

Stop wasting money.
Grow your business.

See for yourself how Wicked Reports
has helped our clients to generate over
$3 billion in attributable revenue.